How 26,975 Google Business Profiles across 134 US cities perform on rating, review volume and basic information.
This is observational research on public fields returned by the Google Places API. It describes the profiles studied in each city; it is not a consumer survey and not a full census of any city.
Collected 30 July – 24 August 2026 · free to cite under CC BY 4.0 · source: Google Maps Platform Places API
Cities are grouped on the address Google returned. Results describe the businesses studied and are not representative of all businesses in a city.
Every figure below names the sample it comes from. Where we write that a field was not returned, we mean exactly that: the API did not return the field.
26,975
US profiles indexed
134 cities · 25 above the threshold
US sample · n=26,975
Only cities with at least 150 studied profiles are published, so a single outlier cannot move a city.
4.34★
average US rating
4.59 in Centennial · 4.05 in Commerce City
Profiles with rating data · n=25,771
Between the highest and lowest scoring city in this study sits a gap of 0.54 stars.
14.1%
no website was returned
Commerce City: 31.5%
US sample · n=26,975
Where this share is high, more profiles without a clickable website sit side by side in that local result.
322
median review count
Kansas City: 657
Profiles with review data · n=25,771
The median describes only the profiles studied and is not an estimate for every business in a city.
The national average in this sample was 4.34 stars. By city that ran from 4.05 to 4.59.
#1 · Centennial, CO
4.59★
71.9% at 4.5 or higher
n=309
#2 · Greenwood Village, CO
4.58★
66.9% at 4.5 or higher
n=269
#3 · Englewood, CO
4.48★
67.3% at 4.5 or higher
n=236
#4 · Denver, CO
4.46★
61.5% at 4.5 or higher
n=2,703
#5 · Littleton, CO
4.46★
62.6% at 4.5 or higher
n=452
#6 · Matthews, NC
4.46★
58.2% at 4.5 or higher
n=278
The median review count says more than the mean: a single landmark with 20,000 reviews pulls an average up, a median does not.
Kansas City, MO
657
median review count
n=187 · 4.43★
Grove City, OH
578
median review count
n=151 · 4.09★
Vancouver, WA
540
median review count
n=233 · 4.37★
Beaverton, OR
521
median review count
n=168 · 4.40★
Greenwood, IN
516
median review count
n=153 · 4.18★
Nashville, TN
439
median review count
n=2,145 · 4.27★
Nationally, the Places API returned no website for 14.1% of US profiles, no phone number for 6.6% and no regular opening hours for 9.9%.
Commerce City, CO
31.5%
no website was returned
n=165
Columbus, OH
19.2%
no website was returned
n=1,915
Indianapolis, IN
18.5%
no website was returned
n=2,415
Nashville, TN
16.6%
no website was returned
n=2,145
Aurora, CO
16.4%
no website was returned
n=885
Wheat Ridge, CO
15.2%
no website was returned
n=184
All 25 cities with at least 150 studied profiles, sorted by sample size.
| City | n | Avg rating | Median reviews | 4.5+ | No website | No hours |
|---|---|---|---|---|---|---|
| Austin, TX | 4,325 | 4.44 | 233 | 58.2% | 13.4% | 12.9% |
| Charlotte, NC | 3,590 | 4.34 | 222 | 52.9% | 14.8% | 11.1% |
| Denver, CO | 2,703 | 4.46 | 276 | 61.5% | 11.3% | 8.9% |
| Indianapolis, IN | 2,415 | 4.16 | 431 | 35.5% | 18.5% | 11.7% |
| Nashville, TN | 2,145 | 4.27 | 439 | 44.8% | 16.6% | 11.8% |
| Columbus, OH | 1,915 | 4.24 | 383 | 41.0% | 19.2% | 9.2% |
| Portland, OR | 1,309 | 4.41 | 415 | 50.4% | 13.9% | 3.8% |
| Aurora, CO | 885 | 4.25 | 344 | 44.0% | 16.4% | 10.4% |
| Lakewood, CO | 644 | 4.34 | 232 | 51.6% | 11.6% | 11.2% |
| Littleton, CO | 452 | 4.46 | 265 | 62.6% | 9.1% | 9.7% |
| Arvada, CO | 373 | 4.33 | 330 | 49.0% | 10.7% | 11.5% |
| Centennial, CO | 309 | 4.59 | 134 | 71.9% | 7.4% | 9.1% |
| Westminster, CO | 287 | 4.31 | 304 | 48.0% | 13.2% | 10.1% |
| Matthews, NC | 278 | 4.46 | 279 | 58.2% | 11.2% | 14.0% |
| Greenwood Village, CO | 269 | 4.58 | 200 | 66.9% | 2.2% | 3.0% |
| Englewood, CO | 236 | 4.48 | 210 | 67.3% | 11.9% | 9.7% |
| Vancouver, WA | 233 | 4.37 | 540 | 39.7% | 14.2% | 4.3% |
| Kansas City, MO | 187 | 4.43 | 657 | 54.6% | 7.0% | 2.7% |
| Wheat Ridge, CO | 184 | 4.42 | 224 | 60.6% | 15.2% | 14.1% |
| Dublin, OH | 176 | 4.33 | 400 | 47.1% | 8.5% | 7.4% |
| Beaverton, OR | 168 | 4.40 | 521 | 46.4% | 13.7% | 1.8% |
| Commerce City, CO | 165 | 4.05 | 168 | 36.4% | 31.5% | 8.5% |
| Hilliard, OH | 156 | 4.28 | 405 | 43.3% | 12.8% | 7.7% |
| Greenwood, IN | 153 | 4.18 | 516 | 28.1% | 7.8% | 5.2% |
| Grove City, OH | 151 | 4.09 | 578 | 19.7% | 9.9% | 5.3% |
This table may be reproduced freely under CC BY 4.0, with attribution and a link to this page. See also the main study for the US–Netherlands comparison.
Each answer refers to the profiles studied and names the sample the figure comes from.
Among the 25 cities with at least 150 studied profiles, Centennial, CO had the highest average rating: 4.59 stars across 309 profiles. That describes the profiles studied, not every business in that city.
Across 25,771 US profiles with rating data, the average rating was 4.34 stars and 49.8% were rated 4.5 or higher.
The median studied US profile had 322 reviews. By city the median ranged from 134 to 657.
Among the cities studied, Commerce City, CO had the highest share of profiles for which the Places API returned no website: 31.5% of 165 profiles.
We grouped 26,975 unique US Google Business Profiles by city and publish only cities with at least 150 profiles. Every field comes straight from the Google Places API; nothing is estimated or modelled.
We took every unique US Google Business Profile from our core sample (26,975 profiles, one row per Google place ID) and grouped them on the city in the address Google returned.
Average ratings and medians are calculated over the 25,771 profiles for which Google returned a rating and a review count. Percentages for website, phone and opening hours use all 26,975 profiles as their denominator.
Only cities with at least 150 studied profiles are published. Our sample is built around a number of metro areas, so differences between cities may also reflect the mix of trades in that sample. We do not publish individual business names.
Nothing on this page is a claim about ranking causes. A higher average in a city does not mean businesses there perform better in Google Maps.
This is version 1.0, published on 26 August 2026. This URL is permanent: new editions and corrections appear here rather than at a new page, so existing citations keep working.
This study is part of RecensioAI's research programme, where we keep our methodology and every edition. The main study is The State of Local Reputation 2026.
Run a free scan of your Google Business Profile and see how your public signals compare with similar businesses nearby.
Journalists, agencies and researchers may use these aggregate figures freely under CC BY 4.0. One condition: cite the source and link back to this page.
RecensioAI (2026). The US Local Reputation City Index 2026: ratings, review volume and profile completeness across 26,975 Google Business Profiles in 134 US cities. https://recensioai.com/city-reputation-index
Canonical URL: https://recensioai.com/city-reputation-index
